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Keyword: marginal benefit

Advantage vs Behavior (7/7/2006)

Theory of advantage is not theory of behavior.

Keywords: advantage behavior, Boulding, consumer behavior, marginal benefit, marginal cost, marginal optimizer, marketing, optimization

Maximization and Optimization at the Margin (7/7/2006)

Optimizing at the margin can bring about static economic efficiency.

Keywords: average benefit, entry, margin, marginal benefit, marginal cost, marginal revenue, Maximization, MB, MC, MR, optimization, pollution, profit, single pricing, tragedy of the commons